Browse posts tag by companies

Merger Of Skills Builds Clientele

Merger Of Skills Builds Clientele

THEY say opposites attract, but in business, diversity can create a wonderful balance Graeme Gulloch, who formerly ran Graeme Gulloch and Associates, and Vicki Tiegs, formerly of WIN Television, are not complete opposites but they are proof of how two distinct and individually capable people can work together and form a formidable team. Since they co-founded Waples Marketing 51/2 years ago, the pair has been successful in combining the unique skills they use to maximum advantage
Alternative-lifestyle franchises are booming

Alternative-lifestyle franchises are booming

From back rubs to health food, alternative-lifestyle franchises are booming Who knew that you could franchise the concept of getting business owners together to talk shop? Minneapolis entrepreneur Norm Stoehr thought so; he put a New Age spin on the idea and turned it into a national franchise chain. Stoehr’s company, Inner Circle International Ltd., sponsors encounter groups for entrepreneurs from noncompeting businesses. Meetings are a blend of camaraderie and tough love: members vent about the
10 Ways to Power Up Your New Year

10 Ways to Power Up Your New Year

Make the most of 1999 by taking action now 10 PRODUCTIVITY BOOSTERS 1. Go for the goals Write down each of your goals in the form of a question, such as “How can I be more productive?” and come up with 20 different ways in which you can meet those goals, says radio personality Barry Farber in his new book Diamonds Under Pressure (Berkley Books, 1998). 2. Make a statement Write a mission statement for your
Well, what does EC stand for?

Well, what does EC stand for?

Today, Easy Commerce Yes, you can launch an online store for under $300. In fact, with the barrier to entry so low, anyone can build an e-business. E-commerce doesn’t have to be expensive commerce. More and more companies – some of them with very big names – are offering services that let you quickly and easily set up shop on the Web in a matter of hours. Their secret? They make the construction process as simple
The Success Start-up Guide

The Success Start-up Guide

Have a great business idea but don’t know what to do next? Take these five steps, and you’ll end up with more than a great idea; you’ll have your own business. Jack Chen and Fernando Espuelas were willing to risk it all: their high-powered careers, their life’s savings, their future security. They were boyhood friends who wanted to make a name for themselves – and a nice chunk of change – by starting the equivalent of
Major hotels toning up their fitness centers

Major hotels toning up their fitness centers

With hotels toning up their fitness centers, you don’t have to forgo exercise on the road If you’re a veteran road warrior, you know that a steady diet of airports, meetings far from home, late arrivals at hotels, and room service can take its psychic and physical toll very quickly. Fortunately, stiff competition for business-travel dollars has inspired many hotels to make it easier for guests to exercise on the road. Hyatt Hotels Corp. in Chicago,
The Least Wonderful Time of the Year

The Least Wonderful Time of the Year

Does this year’s tax season have you reaching for heavy-duty pain relievers? We offer 4 tips that will help you make next year nearly headache-free You still have your fingers wrapped around the aspirin bottle, don’t you? This time of year tends to leave many an entrepreneur dizzy, in a cold sweat. No, it’s not flu season; it’s tax season. And like most small-business owners, you’ve received your final 1998 figures from your accountant, and you’re
How Anne Wheeler nearly lost everything

How Anne Wheeler nearly lost everything

Anne Wheeler nearly lost everything after she licensed her baby-care product to a con artist Necessity is the mother of invention, they say. Sixteen years ago, a Massachusetts housewife named Anne Wheeler noticed that her baby screamed each time she cleaned his bottom with a cold disposable wipe. There was no wipe-warming product on the market at that time, so, despite her limited education and total lack of business experience, Wheeler decided to invent one, with
How one electronics site is cashing in by creating content

How one electronics site is cashing in by creating content

Some people put their business on the Web for fame. Others, for fortune. Stewart Wolpin and friends put theirs up for revenge. When Wolpin, 44, and four others met at the Consumer Electronics Show in 1995, they found they had a common bond: all were freelance writers who were tired of having publications republish their articles and reviews on the Internet without compensating them. Technically, publishers didn’t own the rights to their online material, but back
The bigger they are… small biz v big corp

The bigger they are… small biz v big corp

Think you’re too small to go up against the major competitors in your industry? Well, think again Gary Hirshberg is waging war. Armed with an overdeveloped sense of guerrilla marketing, he has taken his battle for market share to the densely populated hills of corporate America. Slipping in under the pretext of attending a business meeting, he invades office buildings and strikes a blow for his brand, Stonyfield Farm yogurt. “We’ve made appointments with one attorney
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